Industry · Healthcare

Performance marketing for healthcare that respects the rules and grows pipeline.

We help healthcare and health-tech companies acquire patients and buyers across paid, search and AI answers, with HIPAA-aware tracking and creative that builds trust.

Why healthcare is different

Healthcare marketing runs on trust and compliance. Patients and buyers research carefully, privacy rules constrain tracking and targeting, and every claim is scrutinized. We build programs that perform inside those constraints: privacy-safe measurement, credible creative, and bottom-funnel content that meets people at the moment of need.

How we do it

Grow patients and pipeline, compliantly.

Map the patient and buyer journey

From early symptom research to high-intent, ready-to-book queries.

Build BOFU programmatic pages

Condition, treatment and city pages that capture local, high-intent demand and the questions AI answer engines now resolve.

Keep tracking privacy-safe

HIPAA-aware measurement and first-party data so you can optimize without crossing lines.

Optimize on pipeline

Bookings, qualified leads and sourced pipeline, not vanity metrics.

Case study · Healthcare

A healthcare marketplace launched programmatic care pages.

Bottom-funnel condition and city pages built for how patients search, and for the questions AI answer engines now resolve.

0 → 358
BOFU keywords ranking, from a standing start
89
placements in the top 20 in ~60 days
100%
bottom-funnel, ready-to-book intent

Programmatic care hub · from zero to a full BOFU footprint in ~60 days · unbranded client example.

Case study · Healthcare · Paid demand

A healthcare company scaled qualified demand while cutting cost per lead.

We rebuilt their paid social program around ICP targeting, validated creative and pipeline measurement.

-33%
cost per lead, quarter over quarter
+63%
qualified lead volume
~$10M+
estimated new pipeline per quarter
FAQ

Healthcare marketing, answered.

Can you run healthcare marketing in a HIPAA-compliant way?

Yes. We use privacy-safe tracking, first-party data and compliant platform setups so you can measure and optimize without exposing protected information.

Do you work with providers or health-tech?

Both. Patient acquisition for providers and marketplaces, and demand generation for health-tech and B2B healthcare software.

What is AEO and why does it matter in healthcare?

Answer engine optimization is making your content the source AI assistants cite. Patients increasingly ask AI for local care and conditions, so being the cited answer captures demand others lose to zero-click.

Book a healthcare growth audit