Deltek contact-sales landing page teardown
A teardown of Deltek's 'Let's Connect' contact page — a multi-product ERP contact-sales form that routes by an Industry dropdown and an 'I am looking for…' intent dropdown, framed by a call-a-sales-expert offer, a 'Why Deltek?' proof list, and sidebars for support, careers and partners. The full page plus a conversion-mechanics analysis for B2B marketers.
Full capture of https://www.deltek.com/en/contact-us · captured Sept 2026 · primary CTA: Contact Us · form: 9 + comments · Web / paid
How the page works
Deltek sells project-based ERP to government contractors, A&E firms and professional-services businesses, so its contact page is a routing hub for a broad, multi-product audience. A dark ‘Let's Connect. How Can We Help?’ hero leads into ‘Talk With a Sales Expert — call or submit this form to connect with an expert and find the right solution for your business,’ with phone numbers for the call-first crowd. The form opens with two routing dropdowns — Industry and ‘I am looking for…’ — before the standard fields (first, last, email, business phone, company, title, country) and a Comments box, under a ‘Contact Us’ button and an unchecked email opt-in. A right rail serves the other audiences the page attracts: ‘Get Product Support’ (existing customers), ‘Join Our Team’ (careers/partners), and a ‘Why Deltek?’ proof list (‘trusted by 30,000+ businesses,’ ‘designed for project-based success,’ ‘purpose-built for your industry’).
Anatomy of the page
Industry + intent routing
Two dropdowns lead the form: Industry (which vertical you're in) and ‘I am looking for…’ (what you need). For a vendor with many products across many industries, routing on both dimensions up front sends the lead to the right specialist.
Call-first offer
‘Talk With a Sales Expert’ with prominent phone numbers sits above the form. Deltek's enterprise, considered buyers often prefer to call; making the phone a first-class option alongside the form catches them.
‘Why Deltek?’ proof list
A sidebar list — ‘trusted by 30,000+ businesses worldwide,’ ‘designed for project-based success,’ ‘purpose-built for your industry’ — supplies scale and fit proof beside the form without a logo wall.
Multi-audience sidebars
‘Get Product Support’ routes existing customers to a support case, and ‘Join Our Team / Partner With Us’ routes job-seekers and partners. A single ‘contact us’ page for a large company must triage every visitor type, not just prospects.
The offer
The offer is a routed conversation with a sales expert, and Deltek's design is built for a big, heterogeneous audience rather than a single persona. The two lead dropdowns — Industry and ‘I am looking for…’ — do the heavy lifting: Deltek spans govcon, architecture/engineering, and professional services with a wide product line, so routing on vertical and intent before anything else is what makes a generic ‘contact us’ workable. The call-first framing suits enterprise buyers who'd rather dial than fill a form, and the ‘Why Deltek?’ list supplies just enough reassurance (scale, project-focus, industry fit) without a demo-page's proof stack. The rest of the page exists to keep non-prospects out of the sales queue — existing customers to support, job-seekers to careers, partners to the partner program. It's a govcon-vendor contact hub: route by industry and intent, offer the phone, and triage every other audience to its own door.
Messaging & register
The register is enterprise, consultative and breadth-forward. ‘Let's Connect. How Can We Help?’ is open-ended by design for a multi-product vendor, and ‘find the right solution for your business’ acknowledges that Deltek sells many things to many industries. ‘Purpose-built for your industry’ and ‘designed for project-based success’ speak to the project-driven, compliance-heavy world of government contractors and A&E firms. The tone assumes a serious buyer who needs to be routed to the right expert, not sold in a single headline.
Social proof
Proof is a compact ‘Why Deltek?’ list rather than logos or stats on the form — ‘trusted by 30,000+ businesses worldwide,’ ‘designed for project-based success,’ ‘purpose-built for your industry.’ It pairs a scale number with a fit claim, reassuring a govcon/project buyer that Deltek is both established and specialized. It's a lighter, routing-page proof load — the page spends its space on triage, not persuasion, trusting brand and the ‘30,000+’ figure to carry credibility.
At a glance
| Page type | Contact sales (bottom-funnel) |
|---|---|
| Primary CTA | Contact Us |
| Form length | 9 fields + Comments |
| Lead routing | Industry + ‘I am looking for…’ dropdowns |
| Call option | ‘Talk With a Sales Expert’ + phone numbers |
| On-page proof | ‘Why Deltek?’: 30,000+ businesses, project-built, industry-fit |
| Other audiences | Support · Careers · Partners sidebars |
| Buyer targeted | GovCon / A&E / project-based businesses |
| vs. Unanet | Industry+intent routing hub vs. Unanet's deep qualifier form |
Takeaways for B2B marketers
Route on both vertical and intent for a multi-product line
Deltek leads with Industry and ‘I am looking for…’ dropdowns. When you sell many products across many industries, routing on both dimensions up front beats a one-size form at getting the lead to the right expert.
Make the phone a first-class option for enterprise buyers
‘Talk With a Sales Expert’ plus visible phone numbers catches buyers who'd rather call than submit. For considered, high-value deals, don't bury the phone.
Triage non-prospects off the sales form
Support, careers and partner sidebars route existing customers, job-seekers and partners elsewhere. A big-company contact page must serve every visitor type without polluting the sales queue.
Pair a scale number with a fit claim
‘30,000+ businesses’ plus ‘purpose-built for your industry’ reassures on both size and specialization. One proof line each for scale and fit can do the work of a logo wall on a routing page.
Keep a routing page's proof light
Deltek spends the page on triage, not persuasion, with just a short ‘Why Deltek?’ list. When the page's job is routing, a compact proof note is enough — save the stat stack for demo pages.
FAQ
What kind of landing page is Deltek's contact page?
It's a bottom-funnel contact-sales page for a multi-product project ERP. A ‘Let's Connect’ form routes leads with an Industry dropdown and an ‘I am looking for…’ intent dropdown before standard fields and a Comments box, alongside a call-a-sales-expert offer, a ‘Why Deltek?’ proof list, and support/careers/partner sidebars.
Why does Deltek's form start with Industry and ‘I am looking for…’?
Because Deltek sells many products across govcon, A&E and professional services. Routing on both the visitor's industry and their intent up front is what lets a single ‘contact us’ page send each lead to the right specialist — the core challenge of a broad, multi-product vendor.
How is Deltek's contact page different from Unanet's?
Both are govcon-focused project-ERP pages, but Deltek is a routing hub — two lead dropdowns plus multi-audience sidebars (support, careers, partners) and a call-first offer. Unanet runs a deeper single qualifier form (company type, products, business challenges). Deltek triages broadly; Unanet qualifies deeply.
What can B2B marketers learn from Deltek's contact page?
Route on both vertical and intent when you sell a multi-product line; make the phone a first-class option for enterprise buyers; triage non-prospects (support, careers, partners) off the sales form; pair a scale number with a fit claim for proof; and keep a routing page's proof light.
Related teardowns
Screenshot and copy shown verbatim for commentary and analysis; the page and its content belong to Deltek, Inc. Captured from the public page at deltek.com/en/contact-us at desktop width (Sept 2026); the capture is cropped to the form and ‘Why Deltek?’ section.